Digital Signage

Digital signage is a CMS  platform by which content is distributed to one or more professional displays. It's an engaging platform as you can change and display content in real-time.  It’s the perfect tool for staff or client communication, to boost brand awareness and even to generate advertising revenues. 

Is Digital signage complex?

Digital signage networks can be as complex or as simple as you like, scaling from control of one, two or three screens, up to however many you can handle. Zoning features allow you to send the same content to multiple screens or to just a handful.

Which equipment do you need for a digital signage solution?

  • Mediaplayer
  • Professional LED/OLED/LCD display(s) - Solufak works together with renowned partners such as Samsung, LG and Barco.
  • CMS
  • Software & license/subscription 


Which content and where to use Digital signage?

Content examples are news, live weather, traffic information, menus, , advertising, flights and other messages. Digital Signage, utilizing professional displays, can be found in both public environments (retail stores, hotels, restaurants) and business environments (reception area, coffee corner, elevators). Digital signage engages with the audience in a much more effective way than static signage. Moving images, visually striking graphics and the ability to refresh and change the message instantly ensures that all signage screens look exciting, up-to-date and relevant

Who can benefit from Digital signage?

Digital signage is used within many industries. Retailers use digital signage within store windows to promote special offers, new collections, etc.  Universities, town halls, hospitals and companies use it to provide staff communications messages, information for guests and visitors.

What are the Benefits of Digital Signage?

There are many benefits of digital signage. Depending on how you use the tool, you can achieve one or more of the following benefits :

  • Decreased Perceived Waiting time: when signage is used in customer/client waiting areas, it can provide entertainment. This decreases the perceived waiting time for the customer.
  • Improved Communication: customers or employees absorb and remember visual information better than information delivered by only text. digital
  • Increased revenues: showing ads, promotions or specials, highlighting products and services can stimulate purchases and thus increase revenues.
  • Easy Content Modifications: for companies that need to change regularly info (promotions, menu items,…) digital signage provides is an affordable and easy way to quickly update information. When working with printed items, this saves of course the cost of constantly ordering new materials.
  • Modern Appearance: if you use digital signage in a business, you show customers that you keep up with the latest technology and that you use the best tools to serve them.


Before starting with digital signage, and in order to get the most benefits out of this tool, it’s important to consider your goals (increase sales, provide higher customer satisfaction, etc.) and then identify how digital signage can be used to reach those goals.

Are you interested in using Digital Signage? The Solufak experts make sure that the right digital signage solution is realized for your business and expectations. Do you need a hand in creating content? We’re here to assist you!

Don’t hesitate to contact us for more information or a demo in our showroom.


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